About
A Broadbrand product
Xanite is the marketing automation and customer data platform built and operated by Broadbrand, an AI-native digital agency and member of the Digital Solutions Group.
The Product
One platform, six modules
Xanite unifies customer data, campaign orchestration, and consent management in a single platform, and extends into revenue with a native retail media ad server and an enterprise loyalty engine. Every module runs on the same profiles, events, and consent state.
The platform is multi-tenant and white-label by design. Retailers, telcos, banks, and agencies run it under their own brand, for their own clients, with full tenant isolation.
Explore the platformThe Company
Who builds Xanite
How We Build
Principles the platform is built on
Built by operators
Broadbrand runs campaigns, creative, and performance for its own clients on Xanite. The roadmap is set by what real programmes need, not by a feature checklist.
Built for real markets
Xanite grew up where WhatsApp, USSD, and SMS matter more than email, and where in-store still decides the sale. It serves those markets first-class, on architecture that runs anywhere.
Compliance as a feature
POPIA, GDPR, and CCPA obligations are engineered into the platform: consent state on every profile, checks in the delivery pipeline, and audit trails throughout.
See Xanite in action
Book a personalised demo and see how Xanite unifies your customer data, automates your campaigns, and keeps you compliant.